Stargate Partners DemandOptimizer


SaaS forecasting and profit optimization for retail & CPG

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Optimize the value of your customers!

DemandOptimizer is web-based software that employs AI forecasting and optimization algorithms across the core segments of business: supply, demand, pricing, competition, and financials.

"Customer first" is the baseline axiom of contemporary retail. Time compression is on the constant march. Responding to dynamically changing demand conditions is an imperative. DemandOptimizer delivers the insight and actions to compete and thrive. Founded on a shared, daily product-level forecast of current and future demand, DemandOptimizer produces actionable, quantifiable recommendations across all key touch points - dynamic pricing, promotions, replenishment, and more. No recommendation is ever in conflict with another. Supply, marketing, sales, and pricing are all tightly coordinated around predicted demand ensuring your entire value creation chain is relentlessly customer and profit focused.

Case Study

Ralf Oster - PF Concept International

Ralf Oster, CEO

PF Concept International
  • Worldwide operations (B2B)
  • Promotional products industry leader
  • Sourcing 98% China
  • > 15000 SKUs
  • Users active online and offline
  • > 180 million € annual turnover

By integrating DemandOptimizer into our planning and production processes, we were able to achieve an ROI of more than ten times the cost of the software.

Ralf Oster, CEO of Polyconcept Europe

Lean Implementation

  • Agile data on-boarding
  • No IT project
  • 6 weeks to implementation
  • Immediate ROI

DemandOptimizer Contribution

  • > 5% gross revenue improvement
  • > 8% top-seller revenue improvement
  • > 4% total inventory reduction
  • > 32% reduced out-of-stock rate



DemandOptimizer provides dashboards to quickly visualize your business. Data tables include summary aggregations and product-level metrics. Each selected row instantly presents corresponding charts for historical and future context. Filters are applied to see data across dates and custom groupings of items. Drill-up/down simplifies navigating to the precise information you need.

Read more about using dashboards

Key Performance Indicators

Key performance indicators (KPIs) instantly show how business is doing across all segments. Some of the available KPIs are: Stock Turn, High Stock, Low Stock, Days of Supply, and Margin. Each indicator identifies products in levels of Good, Warn, and Risk - shown in charts as well as groupings that let your business focus on the exact problem areas and necessary actions.

Read more about key performance indicators

Market Response

DemandOptimizer's proprietary Market Response Model™ precisely identifies your pricing sweet-spot every day based on detailed transaction and market history. Our sophisticated elasticity model finds your most profitable price point without blindly following the competition to the bottom. Compete to win by quantifying the value your customers relative to their other options.

Read more about the pricing dashboard

Opportunity Insight and Quantification

Easily view specific opportunities and potential profits associated with availability, purchase order processing, and sales actions. Quantify how much of the potential demand you are capturing and how much is at risk of being lost to your competitors.

Read more about the opportunity chart

Supply Forecasting

Charts and data tables show historical activity and future projections based on demand. Detailed, daily product-level (SKU) forecasts identify future supply and demand imbalances and produce actionable recommendations. Businesses easily know when supply will run out or if there is too much. Charts overlay this information on top of previous year values for easy comparison.

Read more about the supply dashboard

Actionable Recommendations

DemandOptimizer produces recommendations to ensure optimal product supply and demand balance for maximum profitability. Recommendations are presented in clear language so there is no guessing what is required or why. For example, inventory actions can recommend to accelerate a future order or use a more expensive shipping method due to demand opportunity. Sales recommendations can include price changes or limiting sales to low-value channels due to limited supply.

Read more about the action center

Order Placement Workflow

Users place purchase orders directly within DemandOptimizer. DemandOptimizer's API facilitates easy integration into any backend system (e.g. an ERP). Recommended values are automatically populated to save time and eliminate errors. User-level permissions control the ability to create and/or approve orders. DemandOptimizer tracks all orders to ensure optimal supply and compliance.

Read more about order proposals

Demand Forecasting

DemandOptimizer forecasts daily product-level sales trends, effects of supply, and other items that directly affect demand. Charts include both constrained and unconstrained forecasts (i.e. with and without inventory limitations). Past sales are shown with actual prices, and can be overlaid with previous years for comparison.

Read more about the sales dashboard

Item Management

Unrestricted user groups are supported to dynamically create custom collections of items (SKUs). User groups are valuable for catalog/brand management, promotions monitoring, or executive summarization. Each night all data and charts, including forecasting, are refreshed across these dynamic groups making it easy to see aggregated information on your custom groups.

Read more about application administration

API and Data Collection

DemandOptimizer offers an easy to use HTTP API. The API imports your data into DemandOptimizer and also exports our results back to your own systems. This makes it easy to integrate the information produced by DemandOptimizer into your own business intelligence platform, extending the system's value and supporting unlimited analysis.

Read more about the API and data collection

Contact Us

Reduce capital and increase revenue to maximize your profits with DemandOptimizer!

Want to see how we can do this for your business? Send us an email!